Marketing & Entertainment in New York for Ages 15-18
Marketing & Entertainment in New York for Ages 15-18 summer course in New York, by Immerse Education.
Key Details
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S1: 29 June - 12 July 2025 -
S3: 13 July - 26 July 2025
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Provider: Immerse Education -
Ages: 15-18 -
Fees: From £6,995.00 / 2+ weeks
Course Summary
Learn the art of marketing in New York, a city that sets global trends and shapes the entertainment industry. Immerse Education’s Marketing & Entertainment summer programme for students aged 15-18 offers a deep dive into marketing strategy, branding, and entertainment management in one of the most influential media capitals of the world.
With hands-on projects and insights from New York’s entertainment sector, students will develop the creative and strategic skills needed for future careers in marketing or entertainment. Learn more below to see how New York can boost your career in this exciting field.
Why study Marketing & Entertainment at a summer school in New York?
New York is a global hub for marketing and entertainment, home to some of the world’s largest media companies, advertising agencies, and entertainment businesses. Immerse Education’s Marketing & Entertainment summer school offers students the chance to explore how brands build their identity and engage audiences in one of the world’s most influential cities. You’ll learn about marketing strategies, digital advertising, and the business behind entertainment, all while gaining insights from industry professionals.
Do I need prior experience in marketing or entertainment?
No prior experience is necessary. The course is designed to introduce students to the fundamentals of marketing and entertainment, with expert tutors guiding you through each topic. Whether you’re new to these fields or have an interest in media or business, this programme will challenge and develop your skills.
Yes, the programme includes hands-on marketing and entertainment projects where you’ll apply your knowledge to real-world challenges. You’ll have the opportunity to create your own marketing campaigns, design branding strategies, and analyse entertainment trends. These projects will help you develop practical skills in marketing, media production, and strategic thinking.
How will this course prepare me for a career in marketing or entertainment?
This summer school provides a strong foundation in both marketing and entertainment, helping you develop the strategic and creative skills needed for future university studies or a career in these fields. You’ll gain practical experience in campaign creation and brand management, and leave with the critical thinking and communication skills that are essential for success in marketing, media, or entertainment industries.
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Course Highlights
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Complete modules including Entertainment Industry Marketing and Social Media and Influencer Marketing -
Learning happens in project-based sessions, career skills sessions, industry visits and 1:1 tutoring
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The Graduation Ceremony and Dinner to complete the Career Insights course will be an elegant celebration of achievements
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Beyond the classroom, participants have the chance to explore the vibrant city of New York and its iconic landmarks
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Visits to renowned museums, as well as historic sites such as the Statue of Liberty and Ellis Island offer a glimpse into America’s past
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Get creative with cake and canvas, enjoy sports and a picnic in Central Park, experience a Broadway show, and showcase your talents at the talent show
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Accommodation
All participants will live in comfortable student accommodation at their chosen venue, in clean rooms and with adequate supervision. Where multiple campuses may be available (such as in Oxford or Cambridge), students will be allocated to a college a few weeks before arriving, based on their dates and subject choice.
Tuition
You’ll explore topics such as branding, digital marketing, consumer behaviour, media production, and the business of entertainment. The course focuses on how marketing professionals create campaigns that resonate with audiences and how entertainment brands build their global presence. You’ll also learn about the role of technology in transforming the entertainment and marketing industries, from social media to streaming platforms.
Example Modules
Module 1 - Fundamentals of Marketing
Understand the fundamentals of marketing, including how to develop a brand, target consumers, and use different marketing channels. This module provides insight into modern marketing techniques and strategies.
Module 2 - Entertainment Industry Marketing
Module 3 - Social Media and Influencer Marketing
Module 4 - Marketing Campaign Showcase
Key Details
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S1: 29 June - 12 July 2025
-
S3: 13 July - 26 July 2025
-
Provider: Immerse Education
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Ages: 15-18
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Fees: From £6,995.00 / 2+ weeks
